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Marketing & Public Relations for Small Software Companies
 

e-mail newsletters

E-mail newsletters are a great way to educate prospects about the value your software provides, particularly when the issues are complex and need to be absorbed over time. E-mail newsletters are also a great way to maintain mindshare with clients and partners.

If you want to launch an e-mail newsletter, but don't have the time or expertise to do it in-house, we can help.

E-mail newsletter design & development

We can create a concept for your e-mail newsletter, design a template, and provide all the content needed for each issue. We can also recommend a vendor to provide e-mail distribution and list management services.

Writing articles

We can create articles based on content you already have or write new articles. We'll interview you, a staff expert, a partner, or one of your users. Then we'll draft an article for you to edit or approve.

Getting more readers

If you want to increase the number of people who receive your e-mail newsletter, we can optimize the sign-up process on your website and arrange cross-promotions with other e-mail newsletters.


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